There’s no doubt about it; dermal fillers and advanced anti-wrinkle treatments have significantly changed the facial aesthetics industry in the UK.
In fact, the rise of these accessible and clinically safe treatments caused the number of surgical procedures to decline by 40% in 2016, falling to a near-decade low in the process. This came as a huge surprise to most industry experts, particularly after 2015 had seen the number of cosmetic surgeries reach a new peak in the UK.
This shift is undeniable, and there’s no doubt that the popularity of Botox and dermal filler treatments have increased at a truly incredible rate during the last 18 months or so. But why are these treatment so popular, and what advantages do they hold over surgical alternatives?
- These treatments are affordable and accessible
The cost of cosmetic surgery remains prohibitive, which is why it has become almost exclusive to the rich and famous during the last decade. Similarly, even basic procedures are time-consuming and will require a post-surgery period of recovery, forcing you to potentially take time off work and alter your lifestyle in the short-term.
Conversely, dermal fillers and anti-wrinkle treatments offer the type of affordability and accessibility that citizens crave in a challenging economy. These treatments can be secured at a far cheaper rate, with prices typically fixed at three figures rather than four (or in some instances, five).
Injections of Botox and Hyaluronic Acid can also be administered in a matter of moments, while clients can usually return to their normal activities within 48 hours. With the risk of swelling and bruising around the injection sites also minimal, you can leave your treatment without any telltale signs of having facial aesthetic work completed.
- These treatments are long lasting but impermanent
Historically, cosmetic surgery was popular as it usually delivered permanent results and negated the need for regular treatment. This made no allowance for the risk that procedures may go wrong, however, while it also meant that the client was unable to reverse the effects in the future (at least without significant expensive and the procurement of a further treatment).
In this respect, modern anti-wrinkle and dermal filler treatments offer the perfect compromise. Both deliver proven and long lasting results, for example, with the effects of single treatments remaining for between three and six months. Despite this, the results are impermanent and will begin to wear off after this time, affording clients the choice of whether to invest in further treatment and sustain their new, more youthful look.
While this may not appeal to some, it’s important to note that booking regular anti-wrinkle treatments during the first year reduces the number of return visits you will need to make in the future. According to clinical studies, if you have quarterly Botox injections during your first 12 months of treatment, you’ll only be required to return on a bi-annual basis going forward.
- These treatments revive your existing look rather than inventing a new one
Not all instances of cosmetic surgery are created equal, and while some people have benefited from procedures others have endured negative results and experiences after going under the knife. If there is a common trend that binds clients who have multiple procedures, however, it is that continued surgery often creates an unnatural and plastic aesthetic that instantly stands out.
The opposite is true for dermal fillers and Botox, however, which work to revive and revitalise your natural beauty rather than reinventing your look. In simple terms, Hyaluronic Acid and Botox help to counter the physical effects of the aging process by restoring lost volume and elasticity to your skin, while also smoothing lines and creating a more youthful appearance.
So, if you want to restore a younger look without losing your innate natural beauty, treatments like dermal fillers and anti-wrinkle injections make far more sense than investing in cosmetic surgery. Contact today to find out more